Dance Performance Activation by Sarah Ortegon on Saturday, March 7

She Never Dances Alone masthead

Jeffrey Gibson. She Never Dances Alone (2019), video still courtesy of the artist.

(New York, NY — February 27, 2020) — Times Square Arts, the largest public platform for contemporary performance and visual arts, is pleased to present She Never Dances Alone (2019) by artist Jeffrey Gibson, which will be on view for the month of March as part of the organization’s Midnight Moment series. Midnight Moment is the world’s largest, longest-running digital art exhibition, synchronized on electronic billboards throughout Times Square nightly from 11:57pm to midnight. Presented in partnership with the Brooklyn Museum, She Never Dances Alone will be on view March 1 – March 31.

On Saturday, March 7, 11:30pm to midnight, dancer Sarah Ortegon, featured in She Never Dances Alone, will perform a jingle dress dance in Duffy Square leading up to the Midnight Moment. The performance is presented by Times Square Arts, The Armory Show, Kavi Gupta, and Roberts Projects.

An artist of Choctaw and Cherokee descent, Jeffrey Gibson combines elements of traditional Native American craft with the visual languages of modernism to draw powerful personal, cultural, and historical connections between the two. Gibson’s work across painting, sculpture, and installation is invariably vibrant and visually rich. He is known for using traditional Indigenous materials, including animal hides, glass beads, and tipi poles, alongside more contemporary mediums such as video, paint and ceramics to create wearable sculptural garments, stand-alone sculptures, mixed media paintings and immersive installations.

A multi-channel video created specifically for the screens of Times Square, She Never Dances Alone is Gibson’s celebration of the Indigenous matriarchy, centering on the jingle dress dance, a powwow dance that originated with the Ojibewea tribe and is traditionally performed by women to call upon ancestors for strength, healing, and protection. As Sarah Ortegon, an acclaimed jingle dress dancer and Miss Native American USA 2013–14, performs in handmade dresses adorned with jingles or rows of ziibaaska’iganan (metal cones), the swaying colors, textures, and patterns pop against a black background and fold into kaleidoscopic abstractions. Ortegon’s image multiplies within each screen and across the plazas, creating the impression that many women have come together to dance over Times Square. The video ends with a close-up of Ortegon’s face after she has stopped dancing, calming her breath as she stares intently ahead — and at the people watching from below.

“I wanted to take this opportunity to draw attention to the importance and strength of Indigenous women. Many tribal communities were historically matriarchal and the acculturation towards patriarchal systems has caused great damage to our communities. We are currently experiencing a crisis with an overwhelming number of cases of missing and murdered Indigenous women, many of which are not investigated beyond the initial reporting,” said artist Jeffrey Gibson. “Times Square offers a huge global audience to witness this video and experience the dancing of Sarah Ortegon. It is not just about her as an individual but also the many women she represents. Having this video played in Times Square is an ancestral call for strength and healing for all Indigenous people, and a recognition of the power of Indigenous women.”

She Never Dances Alone is presented in partnership with Brooklyn Museum on the occasion of Gibson’s major solo exhibition When Fire Is Applied to a Stone It Cracks, February 14, 2020 – January 10, 2021, for which he selected objects from the Museum’s collection and archives to display alongside examples of his recent work, including garments, beaded punching bags, paintings on hide and canvas, and ceramic vessels.

Gibson will be in discussion with Eugenie Tsai as part of Armory Live at The Armory Show on March 6, 12:30pm, and his work will be on view within the fair at the booths of Kavi Gupta and Roberts Projects. The March 7 performance and viewing is presented by Times Square Arts, The Armory Show, Kavi Gupta and Roberts Projects.

Additional Credits:
Sancia Nash — Editor
William Singer — Color

Jeffrey Gibson
(b. 1972, Colorado Springs, CO) is an interdisciplinary artist based in Hudson, NY. His artworks make reference to various aesthetic and material histories rooted in Indigenous cultures of the Americas, and in modern and contemporary subcultures. Gibson's previous exhibitions include, Jeffrey Gibson, LIKE A HAMMER, organized by the Denver Art Museum, and This Is The Day, organized by The Wellin Museum. Other notable solo exhibitions include: The Anthropophagic Effect (2019) The New Museum, New York; Look How Far We've Come! (2017), Haggerty Museum of Art, Milwaukee; Jeffrey Gibson: Speak to Me, (2017), Oklahoma Contemporary Arts Center, Oklahoma City; and A Kind of Confession (2016), Savannah College of Art and Design Museum, Savannah. Select group exhibitions include: The 2019 Whitney Biennial, Whitney Museum, NYC,   Aftereffect (2019), Museum of Contemporary Art, Denver; Suffering from Realness (2019),Massachusetts Museum of Contemporary Art, North Adams, MA; and Art for a New Understanding: Native Voices, 1950s to Now (2018), Crystal Bridges, Bentonville, AR. Gibson has upcoming solo exhibitions at MassMoCA, The Brooklyn Museum and The Wattis Institute. Gibson is also a member of the faculty at Bard College.

Sarah Ortegon
(b. 1986, Denver, Colorado) is enrolled Eastern Shoshone and is also Northern Arapaho. In 2013 Ortegon was crowned Miss Native American, USA after competing in her first pageant. Soon after, she started touring with the Native Pride Dancers, traveling and performing the jingle dress dance in the US and in Moldova, Europe, Guatemala, and Australia. In 2013 Ortegon graduated from Metropolitan State University of Denver with a Bachelors in Fine Art. The Denver Art Museum recently added her piece, “Home is Where the Heart Is” to their collection. Ortegon is also an actress, and was featured in the play "Black Elk Speaks" in 2016. From there, she was cast in a musical “Sitting Bull’s Last Waltz," which premiered in Hollywood, California for the Hollywood Fringe Festival in June-July of 2016. Ortegon was cast as an extra and stunt woman in the BBC NBC miniseries “Jamestown," which filmed in Budapest in August 2016, 2017 and 2018. The miniseries can now be streamed on PBS. Ortegon is featured in the PBS Film, “The Art of Home: A Wind River Story,” which aired nationally in November 2019 on PBS. Ortegon is an avid outdoors person. She works with National Outdoor Leadership School (NOLS) leading expeditions through the wilderness, and is an ambassador for the non-profit, Native Womens Wilderness. Ortegon gives all credit to God the Creator, her parents, family and to the Native community that supports her.

The Brooklyn Museum contains one of the nation's most comprehensive and wide-ranging collections enhanced by a distinguished record of exhibitions, scholarship, and service to the public. The Museum's vast holdings span 5,000 years of human creativity from cultures in every corner of the globe. Collection highlights include the ancient Egyptian holdings, renowned for objects of the highest world-class quality, and the arts of the Americas collection, which is unrivaled in its diverse range from Native American art and artifacts and Spanish colonial painting, to 19th- and early 20th-century American painting, sculpture, and decorative objects. The Museum is also home to the Elizabeth A. Sackler Center for Feminist Art, which is dedicated to the study and exhibition of feminist art and is the only curatorial center of its kind. The Brooklyn Museum is both a leading cultural institution and a community museum dedicated to serving a wide-ranging audience. Located in the heart of Brooklyn, the Museum welcomes and celebrates the diversity of its home borough and city.

The Armory Show is New York City’s premier art fair and a leading cultural destination for discovering and collecting the world’s most important 20th- and 21st-century art. The Armory Show features presentations by leading international galleries, innovative artist commissions, and dynamic public programs. Since its founding in 1994, The Armory Show has served as a nexus for the international art world, inspiring dialogue, discovery, and patronage in the visual arts. Jeffrey Gibson has shown work at The Armory Show previously, including a large installation in the Platform section in 2018.

Roberts Projects
represents mid-career and established artists of international recognition as well as emerging artists. The gallery’s focus is to present a diverse and ambitious program emphasizing museum-quality, installation-based exhibitions. Roberts Projects showcases as well as commissions projects with artists who work using a variety of mediums including but not limited to drawing, painting, sculpture, photography, film and performance. By exhibiting artists across multiple generations and continents, the gallery establishes a discursive critical voice in addressing diverse perspectives of art within a broader context of contemporary artistic practices. In keeping with its priority of championing the contributions of established artists and the potential of young artists alike, the gallery periodically mounts expansive survey shows of historical note.

Roberts Projects has represented Jeffrey Gibson since early 2017. Gibson's first solo show at the gallery, entitled “IN SUCH TIMES,” debuted shortly after. Since then, Roberts Projects has worked with Gibson on numerous gallery and museum exhibitions - the latter of which have traveled extensively across various institutions - domestic and international art fairs, catalogues, and both public and private commissions. Jeffrey Gibson’s next exhibition with Roberts Projects is scheduled for May 2020.

Kavi Gupta
is a leading contemporary art gallery based in Chicago. Its two permanent gallery locations host more than a dozen museum quality exhibitions each year; its publishing imprint, Kavi Gupta | Editions, produces unique, high quality artist books and catalogues; and the gallery participates in many of the most influential global art fairs each year, including Art Basel Hong Kong, Frieze New York, Frieze London, the New York Armory Fair, Chicago Expo, and Art Basel Miami Beach.

Passion, curiosity, and joie de vivre drive daily operations at Kavi Gupta, and an earnest love for art history permeates the culture of the entire team. One key differentiator that sets Kavi Gupta’s programming apart is our interest in discovering under-represented and underappreciated artists who are deserving of global attention. Sometimes an artist is under exposed to the art world because their work is non-commercial, conceptual, or based on social practice concepts. Other times it is because they originate from a location too far from a major art center—whether that is Southeast Asia, South America, Africa, or the American Midwest. Still other times, an artist is overlooked because of biases related to gender, race, or some other aspect of personal identity. Kavi Gupta is intrinsically dedicated to finding such artists, facilitating their work, and exposing their efforts to the international art world.

Times Square Arts
, the public art program of the Times Square Alliance, collaborates with contemporary artists and cultural institutions to experiment and engage with one of the world's most iconic urban places. Through the Square's electronic billboards, public plazas, vacant areas and popular venues, and the Alliance's own online landscape, Times Square Arts invites leading contemporary creators to help the public see Times Square in new ways. Times Square has always been a place of risk, innovation and creativity, and the Arts Program ensures these qualities remain central to the district's unique identity. Generous support of Times Square Arts is provided by The Andy Warhol Foundation for the Arts; the Rockefeller Brothers Fund; the National Endowment for the Arts; the New York State Council on the Arts with the support of Governor Andrew M. Cuomo and the New York State Legislature; and public funds from the New York City Department of Cultural Affairs in partnership with the City Council. Additional support for Midnight Moment is provided by the New York State Council on the Arts, the National Endowment for the Arts, and the Times Square Advertising Coalition. Visit for more information. Follow us on Instagram at @TSqArts.


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Marcella Zimmermann
Vice President, Cultural Counsel

Ali Rigo
Senior Account Executive, Cultural Counsel