New York, NY – June, 2017 – Times Square Arts announced today that they have partnered with Advertising Week and are seeking submissions of original moving image art from artists working in the field of advertising. The winner’s work will be exhibited on participating electronic billboards in Times Square as the Midnight Moment for the full month of September 2017, 11:57 PM – 12:00 AM, in celebration of the 14th edition of Advertising Week in New York, the premiere event for marketing, brand, advertising, and technology professionals. The submission deadline for final works is July 1st.
Midnight Moment is the world’s largest, longest-running digital art exhibition, synchronized on electronic billboards throughout Times Square nightly from 11:57pm to midnight. Presented by the Times Square Advertising Coalition and curated by Times Square Arts since 2012, it has an estimated annual viewership of 2.5 million. Past artists who have had their work exhibited as part of the Midnight Moment exhibition include Yoko Ono, Laurie Anderson, Robert Wilson, Pipilotti Rist, Bjork and Andy Warhol.
Debra Simon, Director of Times Square Arts, said, “Midnight Moment has been infiltrating the electronic billboards of Times Square since 2012, and it is with great honor that we announce this partnership with Advertising Week. We will pay tribute to the artists who work in the field of advertising and provide them a platform to broadcast their talents to the world as advertisers descend on New York for the 14th edition of Advertising Week in New York.”
Tim Tompkins, President of the Times Square Alliance, said, “Times Square has always been at the forefront of digital advertising technology and with this partnership with Advertising Week, Times Square will celebrate the creative energy of the ad industry and those who push artistic boundaries on the most dramatic, visible, unique outdoor digital advertising venue in the world, the collective digital screens of Times Square.”
Matt Scheckner, Global CEO of Advertising Week, said, "There is no greater stage than Times Square, and we are proud to work with the Times Square Alliance to showcase high impact from our partners and the global creative community”
In connection to Advertising Week’s partnership with year two of the D&AD Impact awards, artists are invited to submit their artistic, digital content inspired by social impact. For full technical specifications, submission guidelines and a link to the online application, please visit: http://www.timessquarenyc.org/times-square-arts/projects/midnight-moment-submission-guidelines/index.aspx
Times Square Arts, the public art program of the Times Square Alliance, collaborates with contemporary artists and cultural institutions to experiment and engage with one of the world's most iconic urban places. Through the Square's electronic billboards, public plazas, vacant areas and popular venues, and the Alliance's own online landscape, Times Square Arts invites leading contemporary creators to help the public see Times Square in new ways. Times Square has always been a place of risk, innovation and creativity, and the Arts Program ensures these qualities remain central to the district's unique identity. Generous support of Times Square Arts is provided by ArtPlace America and ArtWorks. Visit TimesSquareNYC.org/Arts for more information. Follow us on Twitter and Instagram at @TSqArts.
Advertising Week is the premiere event for marketing, brand, advertising, and technology professionals. Now in four different major cities across the globe - New York, London, Tokyo, and Mexico City - each edition of Advertising Week presents endless opportunities to learn, network and liase with the industry's best. Moving into its' 14th year, New York is the original home of Advertising Week. From seminars & workshops led by some of the greatest minds in the industry in our Times Square hub to world class entertainment in some of the city’s most iconic venues by night – Advertising Week’s flagship event is like no other.